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CKI launches ‘Citi MegaMiles Card’

[By NBC-1TV E. H Kim]Citibank Korea Inc.(CEO Yung-Ku Ha, www.citibank.co.kr) launches ‘Citi MegaMiles Card’ on November 1, 2012 in celebration of its 200th year anniversary’. The new product is a brand-new concept mileage card with differentiated mileage accumulation by card spending styles.

Citi MegaMiles Card is a useful and practical mileage card which eliminates unnecessary card benefits and reflects various lifestyle of consumers aged between 30~40. Annual fee is also very low, 8,000 KRW for local-only card and 10,000 KRW(e-statement)/12,000 KRW(paper statement) for Visa/Master brand.

Unlike existing mileage products which accumulate 1 or 2 miles regardless of merchant category, the new product accumulates up to 20 miles/1,500 KRW from four merchant categories - entertainment, travel, life and shopping. (Asiana Club card case)

Moreover, MegaMiles offers a Frequent User Program where the basic accumulation rate can be improved from 1miles to 1.5 miles / 1,500 KRW depending on customers’ past 12 month spending amount. (Asiana Club card case)

Along with the convenient mileage accumulation benefit provided by Citi MegaMiles Card, all Citicard customers can enjoy diverse and attractive Citicard benefits such as Citi Dining Program offering special discount and other benefits at 1,000 restaurants nationwide as well as Citibank World Privileges offering global benefits worldwide.



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