[By NBC-1TV H. J Yook]Openet, a global leader of high performance transaction management software for network operators today announced that TELUS, one of the largest telecommunications service providers in Canada, has selected Openet Policy Manager to offer an enhanced subscriber experience and extreme flexibility to gain a competitive advantage in the Canadian wireless market.

“Despite a challenging timeline for implementation, the maturity of Openet‘s product and the Company’s experienced team made it possible for us to deploy an LTE ready, strategic policy platform, quickly and efficiently,” said Ibrahim Gedeon, Chief Technology Officer at TELUS. “Today's policy management solutions need to be flexible and easy to configure, and Openet Policy Manager meets those demands. The product provides a best-in-class PCRF (Policy Charging and Rules Function) solution that is the driving force behind our ability to offer a better experience to our customers.”

As the policy landscape continues to evolve, operators are looking to rely on policy management solutions that have a strong focus on and aptitude for improving user experiences and creating new revenue streams. Openet Policy Manager enables TELUS to drive revenue through an improved subscriber experience and a “customer first” focus. The Openet PCRF introduces additional intelligence into the TELUS mobile networks. The solution provides a foundation to improve subscriber roaming experiences through real-time updates, and enables TELUS to enrich its identity-oriented services.

“With Policy Manager, TELUS is prepared to keep up with the ever-changing PCRF demands,” said Chris Hoover, VP of Marketing at Openet. “The platform not only puts the tools in place to allow the company to shape a new subscriber experience, but at the same time drive incremental revenue from the initial deployment. We look forward to continue working with TELUS and deploying additional use cases that support its commitment to putting customers first.”