Leen Bakker Optimizes Retail Distribution With Descartes

2012.03.12 20:51:41

Descartes' Routing, Mobile, and Telematics Suite to Enhance End-to-End Process From Order Picking Through to Store Delivery

[By NBC-1TV E. H Kim]Descartes Systems Group (Nasdaq:DSGX) (TSX:DSG), the global leader in uniting logistics-intensive businesses in commerce, announced that Leen Bakker, a leading home furnishing retailer in the Netherlands and Belgium, is implementing WinRoute, part of Descartes' Routing, Mobile, and Telematics suite, to optimize its retail distribution operations.

“Our business is growing. With growth in overall sales volume and the recent addition of a fifth distribution centre, the complexity of our distribution organization has increased enormously,” said Paul van Zwieten, Logistics Manager at Leen Bakker. “Implementing a route planning and execution solution became an absolute necessity in order to support our expansion. With Descartes, we can optimize our distribution process to improve our internal processes and create a daily optimum balance between business requirements and service levels across order picking, loading and delivery.”

“As part of Descartes' broad Routing, Mobile and Telematics suite, WinRoute distinguishes itself by the extent to which the solution can be configured for specific businesses process. This enables customers to quickly deploy a user-friendly system that is easier to adopt and excellent for both operational planning and tactical execution across a wide variety of distribution environments,” said Anouk Zwiep, Vice President of Northern Europe for Routing, Mobile and Telematics at Descartes. “We are pleased that Descartes can support Leen Bakker in reducing complexity and better managing both the increased sales volume and the growth in the number of stores as their business successfully evolves.”

“The choice for WinRoute is based largely on the organization behind it. Together with their deep domain expertise, the Descartes team showed great commitment in support of the success of this project early in our engagement,” continued Mr. van Zwieten. “We are also enthusiastic about the broad reach of the Descartes solution portfolio. We see the potential for use of their Telematics and customs compliance solutions within our business in the future.”


By NBC-1TV E. H Kim ehkim@nbc1tv.com
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